Guy Davis, President & CEO at Marion Community Bank.
Guy Davis, President & CEO at Marion Community Bank, discusses building culture and rebranding the bank, in particular as the institution was experiencing strong growth over a relatively short period of time. Guy details how the Bank developed its vision, mission, and values, despite challenges in the loan portfolio and during a time of high product and service development to better serve customers. He explains how to navigate different markets with different needs and how an institution should target its marketing efforts accordingly. Unmatched service and innovative solutions are what set the Bank apart and take customer service one step further, he says. Annual employee engagement surveys, net interest margin compression, talent attraction and retention, and regulatory compliance pressure are just some of the other topics in the conversation.
The views expressed in the Banking Matters Podcast are those of the speakers and do not necessarily reflect the position of Bankers Alliance or its affiliates.*